Beam is a micro payment service aimed at the non-banked rural population of India. Beam distributes pre-paid vouchers that one can purchase in the denomination of Rs. 100-1000 and load their account, against the mobile number, through IVRS or SMS. Once the account is loaded you can use the service to pay utility bills, shopping, travel etc.
( Left – A tea stall selling beam vouchers )
One does not need any bank account to use the service.The service can be positioned as a payment collection service for online shopping. You can shop/book tickets on their site and then use your Beam account to pay for the service. The company will be distributing the vouchers through franchisees called Beam Sahayaks. In future they will also distribute micro-finance to the rural audience.
Visit – http://beam.co.in/