Is Social Media a fad ? or is it the biggest shift since the Industrial Revolution ?

Is social media over hyped or is it responsible for some of biggest soci0-cultural shifts in human society since the Industrial Revolution ?

To understand better what impact social media is having in the developed world watch the video below which comprises of facts selected from the book - Socialnomics – The economics of Social Media.

Link to Video

While social media has had a big impact in India it’s reach has been limited only to the growing middle class who though quite a force in their own right comprise only a small fraction of the total Indian Population. With greater penetration of Internet through mobile networks, India too will witness enormous changes catalyzed by Social Media in the coming decades.

Is Social Media a fad ? or is it the biggest shift since the Industrial Revolution ?

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