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Nokia introduces microfinance schemes to sell Mobile Handsets

Nokia India Wednesday said it will roll out microfinancing schemes in 12 states in an effort to push its mobile phone penetration in the country. “India is second in terms of the company’s revenue. We have tied up with a host of stakeholders to deliver this service to our customers,” said Olli-Pekka Kallasvuo, president and chief executive of Nokia Corp.

“We aim to remove the affordability barrier,” Kallasvuo told reporters here.

Nokia initially offered microfinancing scheme on a pilot basis in Andhra Pradesh and Karnataka. Under this project, the company is offering an easy payment scheme as low as Rs.100 per week over a period of time.

Nokia, with 190,000 retail outlets across the country, Wednesday also launched an information solution called “Nokia Life Tools” for easy access to news and information relating to agriculture, education and entertainment.

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