The ADAPT Project in Zambia : Successes and Lessons in Building a Scalable Network of Rural Agro-Dealers to Serve Smallholder.
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Brief Description of Report
This CARE Market Engagement Innovations and Impacts Case Study features the experiences of CARE Zambia under three-year, $3,000,000 Agro-Dealer Project (ADAPT), funded by the Alliance for a Green Revolution in Africa (AGRA).
ADAPT was designed to provide 91,000 households in rural Zambia with access to an increased range of affordable, high-quality agricultural inputs by developing a network of more than 600 rural agrodealers.
Key innovations included establish a mobile payments and e-voucher system connecting agrodealers to financial institutions; supporting cross-subsidizing business models to enable inputs access to ‘go rural’; establishing demonstration plots using inputs from multiple providers to improve consumer (smallholder) capacity to make informed decisions; and piloting models to go beyond brick and mortar distribution centers through the use of Zambikes and mobile kiosks.
Date of Publication – December 2010